Loading...
All Posts By

Nadav David

Events

Spielwarenmesse Toy Fair 2025: How Kids' Brands Are Adapting to a Changing Media Landscape

From the decline of linear TV to the rise of gaming and CTV, brands are redefining their strategies to engage young audiences. Here’s what we learned from the biggest toy industry event of the year!

Posted on 
Feb 3, 2025
  by
Nadav David
Read More
Marketing

Capturing Attention: Redefining Success in Kids’ Advertising

Why meaningful engagement, not impressions, is the future of advertising for Gen Alpha in a content-saturated world.

Posted on 
Jan 3, 2025
  by
Nadav David
Read More