Tap Tap Tales is a well-known publisher of educational apps for children, and famous for successful licensing partnerships. Their background includes extensive experience developing, publishing, and distributing applications and video games.
14+ Educational Games
17K Daily Downloads
The Tap Tap Tales team invests a lot of time in creating quality content that contributes greatly to the education of young children.
The developer was looking for a safe way to monetize Tap Tap Tales apps. It was very important to show only carefully selected kid-related ad campaigns that would respect their young audience, while at the same time bring a high eCPM.
Successful Monetization Solution
Tap Tap Tales team worked closely with Kidoz account managers to choose the best monetization model, including:
- Customized units to fit Tap Tap Tales app experience
- An optimized monetization model that combines using a Panel unit on main screens with Interstitials and Rewarded videos between levels
- Optional parental controls enabling parents to disable ads completely.
Revenues coming from Kidoz exclusive campaigns for kids met and even surpassed Tap Tap Tales expectations.
Within a few months after trying the SDK, Tap Tap Tales has started migrating all of their apps to include Kidoz SDK.